Keerthi Ginuga

Architect & User Experience Designer

SELECTED WORKS

Selected Works

I love to learn by making and experimenting.
/here's some of my works

SONIX — YOUR PERSONAL SPACE ON WHEELS

UXD UXR Branding

SEE ALL WORKS

What I'm Good At *

Brand Thinking

1 +

I design with brand in mind. Building visual systems that feel cohesive, recognizable, and emotionally resonant, so nothing looks accidental and everything feels intentional.

Logo Design Design Systems Brand Guidelines Typography & Color Systems UX Writing Brand Positioning

Human-Centered Strategy

2 +

People first. Always. Real behaviors over assumptions. Real context over personas that sit in slides. Strategy grounded in how life actually works.

User ResearchInformation Architecture Journey MappingService Design Design StrategySystems Thinking

Interaction Design

3 +

I obsess over the tiny moments. The taps, swipes, and transitions that make something feel effortless instead of exhausting.

User FlowsWireframing PrototypingMicrointeractions Usability TestingAccessibility

Insight to Impact

4 +

I design beyond sticky notes. Turning messy research into sharp decisions and ideas that don’t just look good, they move things forward.

InterviewsSurveys Affinity MappingThematic Analysis Persona DevelopmentData-Driven Solutions

Collaboration & Facilitation

5 +

I turn group chaos into shared clarity. Different voices, aligned direction, forward motion.

Design WorkshopsStakeholder Alignment Cross-Functional CollaborationCo-Creation Sprint Facilitation

I love to inspire, because I know what it's like to be inspired.